www.handpaintedsteam.com

Advertising

Mark of the Celebrity is a method of advertising that uses the services of a celebrity to promote a product or service with the help of his fame and status in society. This method has several approaches, which may involve a celebrity simply appearing in an advertising and celebrity can be signed by attending promotional events. Another method is to start a line of products with his name as a trademark. Perfumes and clothes are the main product lines involving the promotion. Jennifer Lopez started her own clothing line for some time who has personally designed clothes for her.

The behavior of a customer purchase is strongly influenced by famous people. Marketers using the principles of associative learning, examines the lives of celebrities correctly attributed to the brand represents perfection. His sense of fashion, attractiveness, awareness, fame and public image have been extensively reworked to assign or charity work or product. Repetition, blocking, CS pre-exposure, extinction, the shadow of the membership and size of the association are the principles on the basis of the analysis is made, as the famous Miss World Aishwarya Rai of India, has beautiful eyes was elected to the donation campaign in the eye for the project. Some celebrities are known for their distinctive voice. This concept led to the method of voice through advertising. Their voices just to attract customers when used in an advertisement.

Today, nearly twenty percent of the advertising industry uses celebrity. A celebrity is obliged to endorse many products and brands on a course of time. Each time a different image of the celebrity is projected to the public. The company must take into account the previous identity and play accordingly. England team David Beckham Soccer has supported many products. Although advertising for Gillette, his taste for hairstyles was considered and was redesigned bald. The logo can reflect the personality of the celebrity, as being the source can be elegant if the celebrity is aware, as Jennifer Lopez has created a logo of JLO, which is used to advertise perfume and clothing line even their own way. The logo is worn celebrity style and attitude. Millions of dollars are invested by traders for the promotional support of superstars every year. Davie Brown Entertainment has an agency devoted entirely to the effects of choosing a celebrity for a product.